Fellow has an annual championship for its hidden game inside their kettle product. The concept was retro gaming and I conceptualized retro Font and animating the actual assets to hype up the game and its follower base. After designing the logo, blog, social media, and emails, Fellow asked me if I would be open to designing the limited edition wormy mug of the year. Below is all the work for this campaign including the Illustration I've created for the limited edition mug!
Logo
E-mail
Social
Mug Design
Blog
